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It All Starts at E3

by Michael Polzella

“Interactive entertainment is the center of the tech universe, and E3 – the industry’s world-leading trade show – is the catalyst that sparks spectacular new worlds of innovation each year.” – Michael D. Gallagher

Held this year in June, E3 2017 welcomed 68,400 attendees and was watched by billions around the world, dominating global conversation for days. Millions of E3-related posts were published across social media.

Thousands of new products were showcased by nearly 300 exhibitors, including 150 never-before-seen products and game titles. The show also featured a record 126 exhibitors with virtual, augmented and mixed-reality products.

Rich Taylor, Senior Vice President of Communications &. Industry Affairs, ESA

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