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Search Smarter, Look Before You Book

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With 500 online hotel bookings each minute, technology is transforming the way consumers book travel. With summer travel season underway and more than one-third of families planning a vacation this year, the digital marketplace must continue to prioritize consumer protection.

Travelers deserve transparent, clear and consistent information as they search hotel reservations, from beginning to end, during the booking process. Throughout this edition of The Washington DC 100, experts in the hotel and lodging industry share more about where tech is taking the industry, why it’s important that consumers search smarter and look before you book, and much more.

Katherine Lugar, CEO, American Hotel & Lodging Association

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The Washington DC 100